Milk Therapy Hydrating Shampoo
At a glance
- What it is: a sulfate-free milk protein shampoo with hydrolyzed milk protein, amino acids and immortelle extract.
- Best for: naturally dry, brittle, dull or color-treated hair.
- What it does: cleanses gently while restoring moisture, softness, elasticity and shine.
- How to use: massage into wet hair and scalp, rinse, follow with Milk Therapy Conditioner or a Milk Therapy mask.
- Sizes: 1L salon size, 380ml and 100ml travel size.
- Pair with: Milk Therapy Hydrating Conditioner and Milk Therapy Two-Phase Leave-In. See the full Milk Therapy line.
Hydrating Shampoo for Dry, Brittle, and Color-Treated Hair
Bring dull, thirsty hair back to life with the Evoque Milk Therapy Shampoo, a rich, hydrating formula designed to gently cleanse while restoring essential moisture. Infused with Milk Proteins, Amino Acids, and Immortelle Extract, it nourishes and strengthens each strand from within, leaving hair soft, smooth, and radiant.
Perfect for naturally dry or color-treated hair, this luxurious shampoo replenishes hydration, reduces frizz, and protects against environmental stressors, giving your hair a healthy, glossy finish with every wash.
BENEFITS
• Antioxidant-rich blend helps boost hydration and protect from environmental stressors
• Adds essential moisture and luminous shine to dull, dehydrated hair
• Helps smooth the hair and deliver a silky-soft, touchable feel
• Enriched with vitamins, Milk Proteins, and nourishing oils to restore strength and elasticity
• Ideal for normal to dry or color-treated hair
• Sulfate-free, paraben-free, and cruelty-free
HOW TO APPLY
WASH. RINSE. REPEAT. Apply to wet hair and gently massage through the scalp and lengths. Rinse thoroughly. For best results, follow with Milk Therapy Conditioner or Milk Therapy Mask to lock in moisture and luminous shine.
REAL RESULTS
Nourished, Silky Hair Free from Dryness and Brittleness
The Evoque Milk Therapy Shampoo & Conditioner work together to transform dry, dehydrated hair after just one use, leaving it up to 5× shinier and 3× smoother*. Enriched with Milk Proteins, Amino Acids, and Immortelle Extract, this hydrating duo replenishes moisture, restores softness, and enhances elasticity for visibly healthier hair.
Formulated to improve overall hair condition and maintain long-term hydration, the Milk Therapy line is designed to complement your regular haircare routine and enhance the results of professional treatments.
*Results based on internal testing, measuring shine and smoothness on select hair types. Individual results may vary depending on hair type and condition.
FREQUENTLY ASKED QUESTIONS
What does milk protein do for hair?
Hydrolyzed milk protein helps hair hold moisture and feel smoother and more elastic. In this shampoo it is paired with amino acids and immortelle extract for dry, brittle hair.
Is it safe for color-treated hair?
Yes. It is sulfate-free and made for normal to dry and color-treated hair.
Can I use it every day?
Yes, it is gentle enough for regular use. Very dry hair does not need daily washing, so many people use it every other wash day with the Milk Therapy mask once or twice a week.
Which size should I choose?
The 100ml size is for travel or trying it out, 380ml is the everyday bottle, and the 1L salon size gives the best value per ounce.
INGREDIENTS
Aqua, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Decyl Glucoside, Glycol Distearate, Cocamide MEA, Laureth-4, Parfum, Styrene/Acrylates Copolymer, Coco-Glucoside, Cetrimonium Chloride, Propylene Glycol, Magnesium Sulfate, Cetyl Alcohol, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Quaternium-60, Polyquaternium-10, EDTA, Hydrolyzed Milk Protein, Magnesium Nitrate, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Benzyl Alcohol, Benzyl Benzoate, Hexamethylindanopyran.
At a glance
- What it is: a sulfate-free milk protein shampoo with hydrolyzed milk protein, amino acids and immortelle extract.
- Best for: naturally dry, brittle, dull or color-treated hair.
- What it does: cleanses gently while restoring moisture, softness, elasticity and shine.
- How to use: massage into wet hair and scalp, rinse, follow with Milk Therapy Conditioner or a Milk Therapy mask.
- Sizes: 1L salon size, 380ml and 100ml travel size.
- Pair with: Milk Therapy Hydrating Conditioner and Milk Therapy Two-Phase Leave-In. See the full Milk Therapy line.
Hydrating Shampoo for Dry, Brittle, and Color-Treated Hair
Bring dull, thirsty hair back to life with the Evoque Milk Therapy Shampoo, a rich, hydrating formula designed to gently cleanse while restoring essential moisture. Infused with Milk Proteins, Amino Acids, and Immortelle Extract, it nourishes and strengthens each strand from within, leaving hair soft, smooth, and radiant.
Perfect for naturally dry or color-treated hair, this luxurious shampoo replenishes hydration, reduces frizz, and protects against environmental stressors, giving your hair a healthy, glossy finish with every wash.
BENEFITS
• Antioxidant-rich blend helps boost hydration and protect from environmental stressors
• Adds essential moisture and luminous shine to dull, dehydrated hair
• Helps smooth the hair and deliver a silky-soft, touchable feel
• Enriched with vitamins, Milk Proteins, and nourishing oils to restore strength and elasticity
• Ideal for normal to dry or color-treated hair
• Sulfate-free, paraben-free, and cruelty-free
HOW TO APPLY
WASH. RINSE. REPEAT. Apply to wet hair and gently massage through the scalp and lengths. Rinse thoroughly. For best results, follow with Milk Therapy Conditioner or Milk Therapy Mask to lock in moisture and luminous shine.
REAL RESULTS
Nourished, Silky Hair Free from Dryness and Brittleness
The Evoque Milk Therapy Shampoo & Conditioner work together to transform dry, dehydrated hair after just one use, leaving it up to 5× shinier and 3× smoother*. Enriched with Milk Proteins, Amino Acids, and Immortelle Extract, this hydrating duo replenishes moisture, restores softness, and enhances elasticity for visibly healthier hair.
Formulated to improve overall hair condition and maintain long-term hydration, the Milk Therapy line is designed to complement your regular haircare routine and enhance the results of professional treatments.
*Results based on internal testing, measuring shine and smoothness on select hair types. Individual results may vary depending on hair type and condition.
FREQUENTLY ASKED QUESTIONS
What does milk protein do for hair?
Hydrolyzed milk protein helps hair hold moisture and feel smoother and more elastic. In this shampoo it is paired with amino acids and immortelle extract for dry, brittle hair.
Is it safe for color-treated hair?
Yes. It is sulfate-free and made for normal to dry and color-treated hair.
Can I use it every day?
Yes, it is gentle enough for regular use. Very dry hair does not need daily washing, so many people use it every other wash day with the Milk Therapy mask once or twice a week.
Which size should I choose?
The 100ml size is for travel or trying it out, 380ml is the everyday bottle, and the 1L salon size gives the best value per ounce.
INGREDIENTS
Aqua, Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Decyl Glucoside, Glycol Distearate, Cocamide MEA, Laureth-4, Parfum, Styrene/Acrylates Copolymer, Coco-Glucoside, Cetrimonium Chloride, Propylene Glycol, Magnesium Sulfate, Cetyl Alcohol, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Quaternium-60, Polyquaternium-10, EDTA, Hydrolyzed Milk Protein, Magnesium Nitrate, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Benzyl Alcohol, Benzyl Benzoate, Hexamethylindanopyran.
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